Questions You Might Ask A Copywriter
Michael Ellis • January 22, 2026
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January 22, 2026: Blog/ "Learn which 10 questions to ask a copywriter to ensure your brand gets persuasive, high-converting copy.
Top 10 Copywriter Interview Questions
- Experience & Niche: What types of copywriting do you specialize in, and have you written for my industry before?
- Portfolio Check: Can you share 1–2 examples of your work that drove measurable results?
- Understanding Brand Voice: How do you capture a brand’s voice and tone before writing?
- Research Approach: What’s your process for understanding a product, audience, or market?
- Persuasion & Conversion: How do you ensure your copy motivates readers to take action?
- SEO & Digital Skills: Do you integrate SEO, keywords, or digital best practices into your copy?
- Collaboration & Feedback: How do you handle revisions or feedback from clients or teams?
- Results & Metrics: Can you share a time your copy directly increased engagement, leads, or sales?
- Creativity Under Pressure: How do you stay creative when deadlines are tight?
- Logistics & Pricing: What’s your pricing model and typical turnaround time for projects?
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